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| Home Claw & Crane Machines | Crane Machine Parts | Crane Machine Plush Toys | Arcade Games |
These claw toy crane machine operating tips will allow the operation of crane and claw machines in a very profitable manner. These tips will get anyone off on the right foot when starting into their own claw machine business.
Attracting new customers is easy but keeping repeat customers is harder. To keep your regular customers playing you must change up the plush on a consistent basis. Take advantage of all the holidays and use holiday plush. It really gets everyone excited about playing. Keep thinking ahead of what you will be using one and two months ahead. This requires ordering well in advance to be able to take advantage of the holidays. We place holiday plush out at least one and as much as two months ahead of the holiday. In long stretches between holidays try to find quality and different plush to place in your game. You can also change the look of the mix by rotating items out of the bottom and using previously unseen toys.
The next important thing you must do to make your customer perceive that they are getting value out of your game is to set it up so that they can win often enough. You can have the best plush toys in the world in your equipment, but if your customers do not win enough, the game will not be profitable. A win ratio of 30 to 35% in cost of toys dispensed to total revenue is perfect. This will give you the highest returns and profit. This can be easily figured by taking cost of toys dispensed (average cost of toys x number of toys replaced)divided by total revenue in. When customers see others winning, they can not resist playing it themselves. If you tighten your game up too much and no one wins enough, then everyone will find out and quit playing.
On this same note of allowing the customer to win enough, if you do not service and fill the game often enough, then when the plush level drops down to the point that customers can not reach or win often enough, then they will quit playing also. We have several games that we must service everyday or every other day in order to keep profits up to their maxiumum potiential. Keep them filled up all the time with quality plush and allow the customer to win between 30 and 35% and you will reap maximum profits.
This setting of the win ratio is done differently on different manufacturers of games, but most accomplish this by controlling the strength of the grabber. Consult your owners manual on this procedure. Just remember that you want to control winnings by this method and not by stuffing and compacting the plush into the bottom of the game. Keep them fluffed up, loose and as playable as possible and remember your game is a store front or vendor and must be attractive. Keep your plush mixes facing toward the front with those next to the sides facing toward the sides if you have side glasses visible. Try to keep the eyes of the animals facing towards the customer and arranged in a orderly fashion. Distibute colors all around the game. Avoid placing same color toys together.
Keeping your equipment clean and in good working order is also important. Clean the outside of the glass everytime you service your equipment and don't forget the inside occasionally. Keep coin entry ways and bill acceptors clear and working. If the bill acceptor quits working on a highly used game, revenues can suffer considerably. Keep spare parts available so that you can easily change out a bad component when necessary. Keep extra coils and string handy.
Follow these suggestions and you will reap huge profits in the arcade game business.
The first basic idea that you must understand when operating your toy crane claw machine business is that these games must be thought of as vendors. Your customer must perceive that they are getting a item of value when playing your toy crane machines. All of this begins with the quality of the plush animals or other prizes you use in your crane machines. Plush toys need to be of sufficient size and quality to attract customers and encourage them to play. We have long found that larger toys that are rotated often encourage repeat play much better than small economy priced toys. Most of your customers will be adults, so your toys must appeal to them. Cute and different plush toys that you don't normally find in Walmart and other popular stores is what you are after. Those toys that make everyone say "ahhhhhhhh" really make the customer want to play games. You want a variety of color and styles to draw people and this means constantly changing the plush. Don't keep putting the same type of plush in your equipment.
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lakeside@moneymachines.com
Lakeside Distributors
310 Covington St.
P.O. Box 176
Madisonville, Louisiana 70447
Call Toll Free (866)735-7146
Local (985)845-7146
Voice/Fax (985)845-0570